Programme Director and Marketing and Business Assistant Professor(Room 2.12)

01 659 9216

michael.bane@ncirl.ie

Key Responsibilities at NCI

• Programme Director MSc in Marketing
• Programme Director BA in Marketing Practice
• Programme Director Higher Certificate in Business
• Programme Director Diploma in Marketing, Advertising, PR & Sales Management

Education

• MSc Communications, Advertising & PR
• BSc Management
• Adv Dip in Marketing
• Cert & Dip in Marketing
• Dip in Direct Marketing

Academic Experience

• NCI Lecturer in Marketing, Services Marketing, Marketing Management: 2006-2014
• GCD Lecturer in Marketing and Advertising: 2006-2008
• DBS Lecturer in Marketing, Strategic Marketing, Advertising, Public Relations, Services Marketing, Marketing Communications, Subediting and Freelance Journalism: 2001-2006

Industrial Experience

• Account Executive, CDP Associate (Advertising).
• Assistant Brand Manager, Dixons Ireland.
• Marketing Executive, Paradigm Technology.
• Marketing Officer, James Joyce Centre (Dublin). 

Research Interests

• Currently undertaking a PhD investigating 'Female Engagement with Realistic Advertising Portrayals'.

Professional Body Membership

• Marketing Institute of Ireland.