Reporting to:
Digital Marketing Team Lead
Key Relationships:
- Digital Marketing Team Lead
- Digital Marketing Team
- International Office
- Head of Communications
- Graphic Designer
Key Responsibilities:
- Create engaging content for social media, with a particular focus on international student recruitment. This will involve collaborating with student ambassadors to produce digital content.
- Optimise, edit, and prepare content for publication including photos, videos, blog posts, website copy and other digital content formats.
- Work with the Digital Marketing Team to help deliver the college’s annual digital content calendar.
- Work closely with the International Office providing marketing support for their student recruitment efforts.
- Review analytics and report any recommendations to relevant teams.
- Use analytics tools to evaluate digital marketing efforts and make recommendations on where improvements can be made.
- Assist with online and offline marketing recruitment events and external education fairs as required. This can involve occasional evening or weekend work.
- Administration and other operational duties as required in support of the Marketing Department.
- Assist in producing regular database management and e-marketing newsletters for key stakeholders in the international student recruitment journey.
Key Requirements:
- Degree level qualification in a relevant field or equivalent business experience.
- Minimum 1 year of professional experience running social media and digital marketing campaigns.
- An understanding of the education sector, specifically international student recruitment, will be considered an advantage.
- Experience of digital marketing tools such as Canva, CRM (Microsoft Dynamics and HubSpot), Adobe Creative Cloud, as well as experience with photography and videography, would be an advantage.
- An ability to work to tight deadlines is essential.
- Must be able to work successfully as part of a team.
- Knowledge of GDPR and its implications for marketing.
- Excellent communication skills.
- Ability to multi-task and a passion for everything digital.
- Proactive by nature.
Contract:
Permanent
Salary:
€23,297 - €35,379 (Support Band)
Annual Leave:
24 days per annum pro rata
Hours:
Full time 35 hours per week
Application Process:
To apply, please e-mail your cover letter and CV both in PDF format ONLY, quoting reference number: NCI 1076 to: recruitment-cdolan@ncirl.ie by 5:00 pm, 28th February 2025.
Note: The functions and responsibilities assigned to Digital Marketing Executive are based on the current stated role and objectives of the College. These functions and responsibilities may alter in line with any change in the role and objectives of the College.
The successful applicant will be subject to Garda Vetting and must not have any convictions under the Sex Offenders Act 2001.
The Importance of Confidentiality
We would like to assure you that protecting confidentiality is our number one priority. You can expect that all enquires, applications and all aspects of the proceedings are treated as strictly confidential and are not disclosed to anyone, outside those directly involved in that aspect of the process.
Candidates' Obligations
In submitting a completed Curriculum Vitae and supporting documentation, candidates are declaring:
- That all the particulars furnished in their application are true and correct without omission and that they are aware of the qualifications and particulars for this position.
- That to the best of their knowledge that there is nothing in relation to their conduct, character or personal background of any nature that would adversely affect the position of trust in which they would be placed by virtue of this appointment.
- Their irrevocable consent to NCI making such enquiries as deemed necessary in respect of their suitability for the post in respect of which their application is made.
- Their acceptance and confirmation of the entitlement of NCI, as appropriate to, reject their application, or to terminate their employment (in the event of a contract of employment having been entered into on foot of this competition) if they have omitted to furnish NCI with any information relevant to their application or their continued employment or where they have made any false statement or misrepresentation relevant to this application or their continuing employment with the College. #
Candidates should note that they may be required to submit documentary evidence in support of any particulars given by them in their application for the post.
Data Protection Acts 1988 to 2018 and the Freedom of Information Acts 1997 to 2014 as amended
Data collected for the purposes of recruitment activities
NCI conducts recruitment processes to fill vacancies within the college. When applying for these competitions applicants are asked to submit a range of documents, e.g., a completed application form, CV and/or a personal statement or cover letter. For the purposes of recruitment activities, we will not collect any personal data that we do not need to assess your candidature for a role with us.
Legal Basis for Processing
NCI ’s legal basis for the processing of this data is a combination of individual consent, contractual necessity and legal obligations.
Withdrawal of Consent
Applicants can withdraw their consent for the processing of their personal data at any time by notifying the College. It is important to note that withdrawal of consent prior to the completion of the process will be considered as a withdrawal of the application.
What we do with your data
People who are directly employed by NCI and are based in Ireland process all the personal data collected for both recruitment and HR purposes.
Shortlisting
HR draft up the shortlisting documents and provide the initial screening to determine if a person meets the essential criteria of the competition. A shortlisting panel is generally made up of two senior grade staff members from the relevant department for which the role is being recruited.
Sharing of your data
Where you have been successfully shortlisted for a post, each interview panel member will be furnished with a copy of the relevant information of those who will be attending interview in order that they can review applications in advance of the interview process. All such information will be returned to NCI and shredded following the competition process. Some of the interview panel will be external interviewers, who are not employees of NCI but are engaged for the purpose and are strictly subject to the rules and policies of the College.
Access
Applicants can request and receive access to their data at any time and can request and receive a copy of this data, in electronic/transferable format.
Erasure
Applicants can request the data held be erased. In this case, the application for a position is considered withdrawn.
Rectification
Applicants can have any incorrect information corrected.
Objection / Withdraw
Applications can object to this information being processed and/or can request to withdraw from the application process
Complain
Applicants can make a complaint to our internal Information Governance and Data Protection Officer
NCI Information Governance and Data Protection Officer
National College of Ireland, Mayor Street, IFSC, Dublin 1
Tel (Direct): + 353 1 4498 523 ; Tel (Reception): + 353 1 4498 500
And/or make a complaint to the relevant authority
Data Protection Commission, 21 Fitzwilliam Square South, Dublin 2, D02 RD28
Tel: +353 (0) 761 104 800
National College of Ireland is an equal opportunities employer and is a Member of the Athena SWAN Charter. NCI is committed to serving our diverse community and welcomes applications from underrepresented groups.